As many as you remember, one of my first posts elaborated on my investment plan. Before I started this blog, I never really used any serious criteria when I made my investment choices. So although it’s really helped me to set it all down on paper, there are some parts of it that I feel are no longer fully “good” or appropriate. So today, I’m going to review my investment plan as it stands now, just to make sure it’s as timely and accurate as possible. I’ll make changes by highlighting or crossing out sections, then explain my rationale after.


DividendDeveloper’s NEW Portfolio Investment Plan:

Overall Portfolio Goal: To replace my current earned income with a mix of dividends and growth stock sales, such that I may retire safely and without financial worry. My target retirement age is 35.

Dividend Growth Portfolio (includes standard taxable account and personal IRA):

  • Goal: Replacement of earned income
  • I will invest solely in stocks that pay a dividend.
  • I will invest in stocks as follows:
    • My starting point is David Fish’s US Dividend Champions list.
    • I will remove companies that do not meet two or more of the following criteria:
      • Have 5 years of dividend increases.
      • Have not frozen their dividend for over 8 quarters since appearing on the list (an exception is granted for the years 2008-2010, due to the financial crisis).
      • Have a Chowder number of 12 or more.
        • For REITs, MLPs, telecoms, and utilities, this number may be dropped down to 8.
        • An exception is also granted for Dividend Aristocrats, those stocks that have increased their dividends for 25+ years. If this condition holds, a Chowder number of 10 or more is acceptable.
      • Have an EPS payout ratio of less than 70%.
      • Pay a dividend monthly or quarterly.
        • A semi-annual dividend is acceptable for ADRs/international stocks only.
        • The only exception is Disney (DIS).
    • With this abbreviated list, I shall use FAST Graphs to remove companies that do not meet the following criteria:
      • Have an S&P Quality Ranking of ‘A-‘ or better.
        • For REITs and MLPs, a Quality Ranking of ‘B+’ and above is allowed.
      • Have generally increasing earnings over the past 10 years.
      • Be fairly valued or, preferably, undervalued according to their Normal P/E ratio (the blue line).
      • Be fairly valued or, preferably, undervalued according to their Intrinsic P/E ratio (the orange line).
    • Criteria used to make my final choice may include, but is not limited to: economic moat (according to Morningstar), stewardship rating (according to Morningstar), dividend yield, dividend growth rate, debt levels, and expected total return (according to FAST Graphs).
  • Dividends shall always be reinvested into the company that generated them.
  • My holding period is forever.
    • I am allowed to, but not absolutely required to, sell on a dividend cut, after a dividend freeze that lasts 9 or more quarters, or if the company’s fundamentals are in doubt.
  • This should ideally be about 85% of my portfolio, sans 401(k).

Technology Growth Portfolio:

  • Goal: Capital appreciation
  • I may only invest in technology companies in sub-sectors I understand (usually software).
  • I may buy stock for this portfolio twice a year. No extra money I earn (bonuses, unexpected windfalls, side income/consulting, etc) may be invested in this category.
  • My stock selection criteria are as follows:
    • The company must have a ‘narrow’ or better economic moat, based on Morningstar’s judgment.
    • The company must have a S&P Quality Ranking of ‘B’ or better (‘A’ or better preferred).
    • Earnings must be on a consistent and significant uptrend since going public or 5 years, whichever is shorter.
    • FAST Graphs must show undervaluation based on the Normal P/E ratio (the blue line).
    • Expected return is 8% or more over the next 5 years, according to FAST Graphs.
  • All dividends collected, if any, shall accumulate in cash.
  • My holding period is as long as possible.
    • I may sell only I notice significant fundamental deterioration or loss of competitive advantages. This restriction may be loosened upon early retirement, should I no longer be able or willing to follow industry trends. In which case, I shall sell this section of my portfolio and move my money to normal dividend growth stocks.
  • This portion of my portfolio must never exceed 10% of my total assets, sans 401(k).

Hard assets:

  • Goal: Pseudo-inflationary hedge; diversification into non-standard assets
  • I may invest only in investment-grade emeralds, with my criteria as follows:
    • The emeralds must be certified untreated.
    • The emeralds must be from Columbia, ideally the Muzo, Chivor, Gachala, and Coscuez mines.
  • I may purchase up to 2 emeralds per year.
  • I will never sell an emerald.
  • This portion of my portfolio must never exceed 5% of my total assets, sans 401(k).

401(k):

  • Goal: Preservation of capital
  • This portfolio must contain only index funds.
  • These index funds must be balanced accordingly:
    • 80% domestic/US stock fund
    • 20% US bond fund
  • I may only view my portfolio once per month, for net worth tracking.
  • I may change my balance ratio once every 6 months.

So what’s changed, and why?

  • Criteria failure number: I’ve found that ignoring only one criterion failure isn’t that big a deal, but if a company fails two or more, it’s most likely not a good investment at this time. Accounting for that now.
  • Dividend Aristocrat exception: This one is a simple tradeoff – dividend growth or dividend history. There comes a point where a company has just been increasing the dividend for so long, the dividend can’t really grow faster than earnings without the company expanding the payout ratio/taking on debt/etc. Among many of the Dividend Aristocrats, earnings are starting to stabilize around a mid-single-digit growth rate. They’re no longer true growth stocks, and are slowly making their way to income-stock status. Honestly, I kind of prioritize a history of dividend growth over a very high rate of dividend growth. If a company has been growing a dividend for 25, 30, 40 years, it’s unlikely that that dividend will be cut severely. I mean, are you telling me that companies like Sherwin-Willims (SHW), Brown-Forman (BF/A), and Johnson & Johnson (JNJ) are suddenly going to cut or eliminate their dividend? Not likely, right? As an acknowledgement of that, I’m loosening my criterion for companies with 25+ years of dividend growth.
  • Disney exception: As most of you know, Disney (DIS) pays its dividends annually. The company started doing this in 1999, and I actually am okay with that decision. I can’t find a source for this, but I do remember reading it, so take it with a grain of salt. Apparently, Disney stock certificates are extremely popular gifts for collectors and younger children. Although you have to be a registered shareholder to buy one, there’s nothing saying you have to buy a certain number of shares. As a result, many people just buy one share, just to qualify for a certificate. So that means that there are thousands of people out there with single shares of DIS in their portfolio. Since these shares are legit, the company has to pay dividends on them. However, if Disney were to pay these dividends quarterly, the administrative costs would be extraordinarily high. So by making the dividend payments annually, the company saves money on administrative costs while still paying its shareholders. I don’t know about you, but that makes sense. As a result, I’m modifying my must-pay-quarterly criterion to make an exception for DIS.
  • Quality ranking: This is more of an acknowledgement of the ways REITs and MLPs operate. Most have a lower credit rating than what I like due to debt and leverage and other fun things I don’t really get. But that’s the norm, so penalizing a good company for doing business normally doesn’t seem fair. There’s enough good companies out there where I may not even need to look at companies with lower quality rankings, but that criterion is loosened should I need it. Examples of companies that this applies to include Omega Healthcare Investors (OHI) and W.P. Carey (WPC).
  • Sell criteria: One word: ARCP. When the fraud was announced, I realized I hadn’t accounted for situations like that in my criteria. Just making it clear that a situation like that, where the company’s fundamentals are called into question, is a valid reason to sell.
  • Tech growth purchases: Another simple reason – I want income, and the more the better. Since I don’t like selling, and since most of my tech growth ideas don’t pay dividends, I don’t want to focus heavily on this part of my portfolio. So limiting my purchases to twice a year as opposed to four times a year seems reasonable. Besides, there aren’t many tech growth stocks I like; Priceline (PCLN), Google (GOOGL), and Facebook (FB) are the only companies that come to mind. So it’s not like I’m missing too much here.

So that’s it! Not too many changes, but I think the changes I made are fair. This investment plan has served me well so far, so hopefully the changes keep me on the right path to FIRE!

How often do you review your investment plan?

Disclosure: Long JNJ. Image source is available here.

 

12 Comments

  1. writing2reality January 30, 2015 at 12:37 PM

    Having a well-structured investment plan is important for DIY investors. It allows you to remove emotion from the investing picture which is usually the cause of poor decision making. Sticking to your criteria is always hard when things are so close to falling into them.

    Best of luck as you leverage this moving forward.
    writing2reality recently posted…Trades – January No-Cost Dividend Growth Portfolio PurchasesMy Profile

     
    • DividendDeveloper January 30, 2015 at 3:13 PM

      It really is tough sometimes, especially with high-quality Dividend Aristocrats. Sometimes they fail just two criteria, and I still want to consider them a buy just because of their quality. Gotta stay disciplined in order to build wealth though.

       
  2. Roadmap2Retire January 30, 2015 at 7:42 PM

    Thats a solid plan, DD. I wish I had written down rules like that….I usually bend my own rules a little bit to pick up shares of companies that do not trade so much at a discount. My only hard and fast rule has been to stick to dividend paying solid companies. Although, I find it tempting every now and then to dabble in tech/growth stocks.
    Do you find that you stick to the rules mentioned by the letter or do you give yourself an excuse (if you did something like this in the past)?

    Best wishes
    R2R
    Roadmap2Retire recently posted…Recent SellMy Profile

     
    • DividendDeveloper January 31, 2015 at 11:13 AM

      As much as I wish I didn’t, I vary a bit too much for my liking. I don’t think I’ve invested in too many companies that fail more than one criterion; the exceptions are JNJ (lowering cost basis) and KMB (the HYH spinoff), both of which I already owned. It is tough sometimes. There are so many good companies that I can’t buy solely because of valuation reasons; CL and BF/A come to mind. It’s tough not to say something like “I’m not buying a full position, so I can dollar cost average in over time”. While true, I just know I’m being impatient there. I can see myself slipping a bit in the future for good companies. An example of something I would probably do is pair up something that only fails on valuation with something that passes every single of of my criteria. A good example is BF/A and BEN. BF/A is overvalued, but good, and BEN passes everything. So by pairing them up, I get to own both, with less risk if I chose wrong on BF/A. Guess I just figure I have years to lower my cost basis on overvalued stocks via DRIPping and new purchases. Beyond valuation, I don’t make exceptions. Being overvalued and a good company is one thing because it’s “fixable”; failing quality rankings and the Chowder rule is something else, and I don’t buy those.

       
  3. M February 1, 2015 at 6:22 AM

    I think that’s a really sensible plan, and your points about lengthy dividend history are pretty important. It’s crucial to have a bit of longevity in there for safety.

    Interesting about Disney’s change to an annual payment. Here in the UK, we typically have an interim dividend and a final dividend, this is split roughly 35:65 or thereabouts. So, I’m used to the odd and infrequent payments. We do also have a handful of quarterly paying shares, such as Royal Dutch Shell and HSBC bank. I think this is because they report in US $, so they stick to the more American schedule of payments.

    Cheers
    M recently posted…Are Stocks Cheap Right Now?My Profile

     
    • DividendDeveloper February 1, 2015 at 10:54 AM

      I agree. It is okay to buy stocks without that kind of history, as long as it’s understood that there’s a certain element of risk for them. Interesting to note about the UK stocks as well. Maybe that’s why I sometimes find it difficult to find UK companies that fit my criteria. Thanks for stopping by!

       
  4. BeSmartRich February 1, 2015 at 7:25 AM

    Wow. Really detailed investing goals. I never thought of planning my investment goals other than planning for watch list and investmnet goals. I will have to set mine up as well. Thanks for sharing!

     
    • DividendDeveloper February 1, 2015 at 10:48 AM

      No problem! Thanks for stopping by!

       
  5. Nick February 2, 2015 at 8:57 PM

    Solid plan! It always feels great to lay everything out there for yourself so you have a clear path forward. I desperately need to do something similar for my portfolio.
    Nick recently posted…January ’15 Wrap UpMy Profile

     
    • DividendDeveloper February 4, 2015 at 8:36 AM

      Well, get on it then! :) No time to start like the present!

       
  6. Get Rich Brothers February 3, 2015 at 3:27 PM

    DD,

    Accounting for (pun intended) situations such as ARCP makes sense. It’s almost a given. Fraudsters are an embarrassment to the industry.

    I believe you are making a good choice by amending your policy regarding quarterly/annual payers. DIS is a solid company (which I don’t own at this time) and is worth making an exception for. The main thing is to own quality.

    Take care!
    – Ryan from GRB
    Get Rich Brothers recently posted…Take a Penny, Leave a PennyMy Profile

     
    • DividendDeveloper February 4, 2015 at 9:07 AM

      Yeah, surprised I didn’t think of it soon. Guess I expected that most companies I would invest in would be better than that. And DIS was the sole exception to that policy I had, so I figured that I’d just add it in there already, you know?

       

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